A new campaign run by the Australian music industry is raising awareness about violence against women. Titled #NOTON, the campaign is gaining momentum online via hashtag and in real life by the wearing of t-shirts bearing the slogan: ‘I am making noise to end violence against women. #NOTON.’
Since the initiative’s official launch at the Queensland Music Awards on 30 March, numerous prominent artists have added their support. These include The Choir Boys, who wore campaign t-shirts the day before while performing at Day on the Green, as well as Halfway, Violent Soho, Busby Marou, Josh Pyke, The Beards, Katie Noonan, Airling and MKO.
Deb Suckling, a Brisbane-based artist, music manager and label owner, is the brainchild behind the campaign. “Not only is this initiative about simply raising awareness of the issue,” the #NOTON Facebook page reads. “It is about encouraging audiences – specifically young men – to better understand and re-think their behaviour in order to put a stop to violence against women.”